One of the biggest mistakes event producers and conference planners make is treating corporate sponsorship as a transaction instead of a relationship. We reach out when we need funding, we fulfill the basic deliverables, and then we go quiet until the next budget cycle rolls around. And then we wonder why sponsors don’t renew. The truth is, strong sponsorship relationships are built intentionally.
First impressions matter, especially for event organizers and meeting and event planners designing high-impact conferences and/or events. Your registration and check-in process sets the emotional tone for the entire experience. When done thoughtfully, it can feel efficient, engaging, and deeply aligned with your event branding. Here are three (3) innovative ways to transform and elevate […]
In the world of conference planning, trade shows, and corporate meetings, success is never a solo effort. Behind every seamless event is a professional meeting planner juggling timelines, budgets, stakeholders, and attendee expectations.
Creating immersive conference experiences requires more than a well-produced agenda or a polished keynote. It calls for intentional design, emotional intelligence, and a deep respect for how adults learn, connect, and recharge. For conference organizers and meeting and event planners, immersion begins with educational storytelling.
The team at Howerton+Wooten Events successfully designed, coordinated and directed the Capital Impact Partners Housing Accelerator Fellowship Celebration.
For companies and organizations looking to host an unforgettable corporate event, the venue and design matter. A lot. And that’s exactly why this 25th anniversary celebration was such a standout. From the moment guests arrived at Wellspring Manor, they were immersed in a refined, art-forward atmosphere that felt less like a ballroom and more like a thoughtfully curated private residence.
Last Monday, local event professionals gathered for an extraordinary dinner. The talented and creative Napheissa Owens of Occasions Caterers hosted the dinner inside the iconic Peabody Library in Baltimore, Maryland.
The team at Howerton+Wooten Events successfully designed, coordinated and directed the Capital Impact Partners Housing Equity Accelerator Fellowship Celebration.
The Howerton+Wooten Events team recently partnered with ACER Exhibits to manage the logistics of the wildly successful 2014 National Science Bowl.